Title Public Relations Director
Salary Negotiable – AAE – US$
Location World-wide
Job Information

Public Relations Director
International Franchise: Entertainment Night club business, incorporating DJ School, Dance/Yoga Academy, Clubbing holiday weekends and an Ocean surf academy.
Job Location – World-wide

Job Description and experience sought:

• Identify main client groups and audiences and determine the best way to communicate publicity information to them.
• Write interesting and effective press releases, prepare information for media kits and develop and maintain company internet or intranet web pages.
• Develop and maintain the company’s corporate image and identity, which includes the use of logos and signage.
• Manage communications budgets.
• Manage special events such as sponsorship of races, parties introducing new products, or other activities the firm supports in order to gain public attention through the media without advertising directly.
• Draft speeches for company executives, and arrange interviews and other forms of contact for them.
• Evaluate advertising and promotion programs for compatibility with public relations efforts.
• Establish and maintain effective working relationships with local and municipal government officials and media representatives.
• Direct activities of external agencies, establishments and departments that develop and implement communication strategies and information programs.
• Formulate policies and procedures related to public information programs, working with public relations executives.
• Respond to requests for information about employers’ activities or status.
• Establish goals for soliciting funds, develop policies for collection and safeguarding of contributions, and coordinate disbursement of funds.
• Facilitate consumer relations, or the relationship between parts of the company such as the managers and employees, or different branch offices.
• Maintain company archives.
• Produce films and other video products, regulate their distribution, and operate film library.
• Observe and report on social, economic and political trends that might affect employers.
• Getting Information — Observing, receiving, and otherwise obtaining information from all relevant sources.
• Establishing and Maintaining Interpersonal Relationships — Developing constructive and cooperative working relationships with others, and maintaining them over time.
• Communicating with Persons Outside Organisation — Communicating with people outside the organization, representing the organisation to customers, the public, government, and other external sources. This information can be exchanged in person, in writing, or by telephone or e-mail.
• Thinking Creatively — Developing, designing, or creating new applications, ideas, relationships, systems, or products, including artistic contributions.
• Making Decisions and Solving Problems — Analysing information and evaluating results to choose the best solution and solve problems.
• Interacting With Computers — Using computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information.
• Interacting With Computers — Using computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information.
• Identifying Objects, Actions, and Events — Identifying information by categorizing, estimating, recognizing differences or similarities, and detecting changes in circumstances or events.
• Performing for or Working Directly with the Public — Performing for people or dealing directly with the public. This includes serving customers in restaurants and stores, and receiving clients or guests.
• Judging the Qualities of Things, Services, or People — Assessing the value, importance, or quality of things or people.
• Communicating with Supervisors, Peers, or Subordinates — Providing information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person.
• Guiding, Directing, and Motivating Subordinates — Providing guidance and direction to subordinates, including setting performance standards and monitoring performance.
• Organising, Planning, and Prioritizing Work — Developing specific goals and plans to prioritize, organise, and accomplish your work.
• Selling or Influencing Others — Convincing others to buy merchandise/goods or to otherwise change their minds or actions.
• Updating and Using Relevant Knowledge — Keeping up-to-date technically and applying new knowledge to your job.
• Scheduling Work and Activities — Scheduling events, programs, and activities, as well as the work of others.
• Monitor Processes, Materials, or Surroundings — Monitoring and reviewing information from materials, events, or the environment, to detect or assess problems.
• Processing Information — Compiling, coding, categorizing, calculating, tabulating, auditing, or verifying information or data.
• Developing Objectives and Strategies — Establishing long-range objectives and specifying the strategies and actions to achieve them.
• Analysing Data or Information — Identifying the underlying principles, reasons, or facts of information by breaking down information or data into separate parts.
• Interpreting the Meaning of Information for Others — Translating or explaining what information means and how it can be used.
• Provide Consultation and Advice to Others — Providing guidance and expert advice to management or other groups on technical, systems-, or process-related topics.
• Coaching and Developing Others — Identifying the developmental needs of others and coaching, mentoring, or otherwise helping others to improve their knowledge or skills.
• Estimating the Quantifiable Characteristics of Products, Events, or Information– Estimating sizes, distances, and quantities; or determining time, costs, resources, or materials needed to perform a work activity.
• Training and Teaching Others — Identifying the educational needs of others, developing formal educational or training programs or classes, and teaching or instructing others.
• Documenting/Recording Information — Entering, transcribing, recording, storing, or maintaining information in written or electronic/magnetic form.
• Performing Administrative Activities — Performing day-to-day administrative tasks such as maintaining information files and processing paperwork.
• Coordinating the Work and Activities of Others — Getting members of a group to work together to accomplish tasks.
• Speaking — Talking to others to convey information effectively.
• Time Management — Managing one’s own time and the time of others.
• Writing — Communicating effectively in writing as appropriate for the needs of the audience.
• Reading Comprehension — Understanding written sentences and paragraphs in work related documents.
• Active Listening — Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
• Coordination — Adjusting actions in relation to others’ actions.
• Service Orientation — Actively looking for ways to help people.
• Persuasion — Persuading others to change their minds or behaviour.
• Social Perceptiveness — Being aware of others’ reactions and understanding why they react as they do.
• Critical Thinking — Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
• Judgment and Decision Making — Considering the relative costs and benefits of potential actions to choose the most appropriate one.
• Active Learning — Understanding the implications of new information for both current and future problem-solving and decision-making.
• Monitoring — Monitoring/Assessing performance of yourself, other individuals, or organisations to make improvements or take corrective action.
• Negotiation — Bringing others together and trying to reconcile differences.
• Complex Problem Solving — Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.
• Management of Personnel Resources — Motivating, developing, and directing people as they work, identifying the best people for the job.
• Instructing — Teaching others how to do something.
• Oral Comprehension — The ability to listen to and understand information and ideas presented through spoken words and sentences.
• Oral Expression — The ability to communicate information and ideas in speaking so others will understand.
• Problem Sensitivity — The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognising there is a problem.
• Speech Recognition — The ability to identify and understand the speech of another person.
• Speech Clarity — The ability to speak clearly so others can understand you.
• Deductive Reasoning — The ability to apply general rules to specific problems to produce answers that make sense.
• Written Expression — The ability to communicate information and ideas in writing so others will understand.
• Written Comprehension — The ability to read and understand information and ideas presented in writing.
• Inductive Reasoning — The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events).
• Originality — The ability to come up with unusual or clever ideas about a given topic or situation, or to develop creative ways to solve a problem.
• Fluency of Ideas — The ability to come up with a number of ideas about a topic (the number of ideas is important, not their quality, correctness, or creativity).
• Information Ordering — The ability to arrange things or actions in a certain order or pattern according to a specific rule or set of rules (e.g., patterns of numbers, letters, words, pictures, mathematical operations).
• Selective Attention — The ability to concentrate on a task over a period of time without being distracted
• English Language — Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.
• Law and Government — Knowledge of laws, legal codes, court procedures, precedents, government regulations, executive orders, agency rules, and the democratic political process.
• Administration and Management — Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modelling, leadership technique, production methods, and coordination of people and resources.
• Education and Training — Knowledge of principles and methods for curriculum and training design, teaching and instruction for individuals and groups, and the measurement of training effects.
• Foreign Language — Knowledge of the structure and content of a foreign (non-English) language including the meaning and spelling of words, rules of composition and grammar, and pronunciation.
• Sales and Marketing — Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
• Mathematics — Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications.
• Clerical — Knowledge of administrative and clerical procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and other office procedures and terminology.
• Economics and Accounting — Knowledge of economic and accounting principles and practices, the financial markets, banking and the analysis and reporting of financial data.
• Communications and Media — Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.
• This position can be either office based or work from home, full-time or part-time.

Ideal candidates must be working in the: Music Business, Entertainment Business,  Health & Fitness Business or Ocean Surfing Industry.  A successful career track record in public relations is also required.

All your information will be kept confidential according to our business guidelines.
Please contact: Jonny Scott-Slater, Ashley Armstrong or Zena Zennor;
Telephone – 01872 274227;
CV2 – cornishexecutive@aol.com
Confidentiality will be assured at all times.